Event
San Diego International Auto Show
Dec 28, 2024 - Jan 1, 2025
Where the cars are the stars! The San Diego International Auto Show features the widest variety of new vehicles under one roof.
Fish tacos
Better known as San Diego’s unofficial mascot, the fish taco is said to have debuted in San Diego in 1983 thanks to Ralph Rubio, co-founder of fast-casual Mexican chain Rubio’s. During a 1974 spring break trip to San Felipe on the Baja Peninsula, Rubio stumbled upon the simple, beach-perfect taco and wrote down a list of ingredients from his favorite vendor (rumored to be Taqueria Adriana). He held onto that recipe for seven years before opening his first restaurant, in Mission Beach. Now you can find various interpretations all over the city—from a gourmet riff at Puesto to the crowd-favorite TJ Oyster Bar in Bonita and the Mariscos Nine Seas food truck in South Park.
